At the beginning of March, members of the Impact Group team attended the AASA National Conference in New Orleans. Partners Tom Speaks and Phil Herman had the opportunity to present on “Above the Fray: Building Unity While Navigating Unprecedented Political and Community Challenges” alongside educational experts.

Storytelling is more than just a way to share experiences – it’s a powerful tool that shapes how people perceive and connect with your organization. At its core, storytelling is about weaving a cohesive narrative that reflects your purpose, values, and identity in a way that resonates deeply with your audience.

When done effectively, storytelling gives your organization a voice and brings your mission to life. Check out our latest blog for practical advice to humanize your brand and build meaningful connections.

During this webinar, Impact Group Partners Tom Speaks and Phil Herman discuss essential tools to help you identify communication priorities and develop effective strategies to share the positive events happening in your organization.