Frequently Asked Questions
Get answers to the most frequently asked questions we hear at The Impact Group. Learn about our services and get quick links to helpful resources.
Yes. Through our Culture Development services, we offer leadership development, team-building workshops, and customized training programs designed to strengthen organizations from the inside out. Sessions are available in-person or virtually, for small or large groups, and are tailored to meet your organization’s goals and schedule. Visit our Culture Development page to explore the full list of topics and book a session.
Yes. We help organizations prepare for and respond to communication challenges before, during, and after a crisis. Whether you’re creating a crisis communications plan or navigating an active situation, our team provides strategic guidance, messaging support, and communication resources when they’re needed most. Download our free Crisis Communication E-Book and reach out to get started.
Every organization has different communication needs, so our services are customized to fit your goals. Depending on your organization, support may include communications planning, leadership communications, community engagement, content creation, branding and messaging, social media strategy, website content, newsletters, video production, media relations, and crisis communications. We work as an extension of your team to help you communicate clearly and consistently.
The Impact Group’s strategic communications services span four core areas designed to support your organization’s messaging from strategy through execution. The four areas are as follows:
- Leadership communication & strategy: Regularly scheduled consultation, coordination of messaging, and alignment of communications with your long-term vision.
- Planning & message alignment: Refinement of public messaging, promotion of key initiatives, and in-depth review of current strategies to improve consistency and reach.
- Content & execution: Production of branded collateral, newsletters, video storytelling, and a coordinated social media strategy.
- Issue & crisis support: Rapid response guidance, narrative management, and crisis communications support to help your team communicate under pressure.
Visit our Communications page to learn more or contact us to discuss your needs.
Every strategic planning process is different and depends on your organization’s size, goals, and level of community engagement. Most projects take several months and include research, stakeholder engagement (focus groups, surveys, phone interviews), visioning sessions, goal development, and implementation planning.
A communications audit evaluates how effectively your organization communicates with its stakeholders. We review your existing communication channels, messaging, and materials to identify strengths, opportunities, and recommendations that help improve consistency, engagement, and trust. Download our free Communications Audit Guide to explore what an audit can do for your organization.
Yes. During an emergency or unexpected situation, our team works alongside your leadership to develop clear, timely communications for staff, families, community members, and the media. Our goal is to help you communicate with confidence while maintaining transparency and trust. Learn more on our Communications page.
Yes. We help organizations define their brand, clarify key messages, and create communication strategies that reflect who they are and what they stand for. Whether you’re launching a new initiative or refreshing your communications, we’ll help ensure your messaging is clear, consistent, and authentic. Visit our Communications page or contact us to start the conversation.
Yes. Content creation is one of our core services. Under the Content & Execution pillar, IGPR collaborates with your team to produce the following:
- Engaging branded collateral
- Comprehensive newsletters that keep stakeholders informed
- Impactful video storytelling
- A highly coordinated social media strategy designed to drive meaningful community engagement
Every piece of content is customized to reflect your organization’s voice, goals, and priorities. Visit our Communications page to learn more.
We understand that communications emergencies require timely support. While every situation is different, we make every effort to respond as quickly as possible, assess the situation, and help your organization determine the most appropriate communications strategy.
